Google Ads Certification: Know Everything About It
Google Ads Certification, in simple terms,
is an expert certification provided by Google to the individuals
that demonstrate competence in basic as well as advanced Google Ads
aspects. Certification for Google Ads allows individuals to exhibit
that Google identifies them as experts for online advertising.
Anyone can earn this certification via Academy for Ads which an
online program for training registered individuals with Google.
Here we explain to you everything about Google Ads Certification.
Before you start
If you do not have an account with Academy
for Ads, it is mandated to get registered with the same to obtain
access to Ads assessments. You can find out the steps to get
registered with Academy for Ads Account.
Benefits of Google Ads Certification
Any member registered with Google Partners
can easily acquire the Google Ads Certification. Listed below are
the obvious benefits of obtaining this certificate.
- Demonstrate Expertise online
- Obtain Company Partner Badge
- Acts as a model for social credibility and proof
- Helps create stronger value premise
- Helps create your resume
- Free profile promotion
- Enhances the overall competency
- Helps gain edge over the competitors
- Improves prospect clients
- Impresses existing or probable customers
Available Google Ads certification
Google Ads Certification: How does it work?
When you get registered with the Academy
Ads Account, the users get complete access to free assessments for
Google Ads Certification and the associated learning paths. To
become Google Ads certified in a Google Ads product area, you need
to pass the Google Ads Fundamentals assessment and one of the
additional advertising product assessments that are available
through the Academy for Ads.
Additional Assessments include:
- Mobile Advertising
- Display Advertising
- Search Advertising
- Shopping Advertising
- Video Advertising
Once you have successfully passed the assessment for Google Ads
Fundamentals (during its validity), you simply need to secure a
passing certificate for assessment of the respective product. This
will help you earn the Google Ads Certification for Products.
In order to collect Google Ads Search certification
- Pass the assessment for Google Ads Fundamentals.
- Pass the assessment for Search Advertising
In order to earn certification for Google Ads Display, you need
to: Pass the assessment for Display Advertising
Note: You will have to retake & pass all the
compulsory assessments after they get expired to ensure that the
certification is valid when you need it.
Available Certification Languages
The assessments for Google Ads Certification are available for the users in a total of 19 languages.
Available Ads Certification Language:
- English (US)
- English (UK)
- Chinese
- Czech
- Traditional Chinese
- Dutch
- German
- French
- Japanese
- Italian
- Polish
- Korean
- Russian
- Portuguese
- Slovak
- Portuguese (Brazil)
- Spanish
- Thai
- Spanish (Latin America)
- Vietnamese
- Turkish.
How can you stay certified?
The certification for Google Ads shall
remain valid until the assessment certification expires. When the
assessment in any product area expires, you would be required to
retake the assessment for Google Ads assessment as well as
assessment for the expired product to use the certification as a
valid one.
Communicating the certification status:
Complete Guidelines
The Google Ads Certification states that
you have been certified as an online professional for advertising.
Here is everything you can mention to your prospective or current
clients about the recognition:
- This certification states that you are a qualified
professional for online advertising.
- You have acquired this accreditation post successful
completion of the assessment for Ads Fundamentals along with any
product accreditation.
Certification Communication Guidelines:
- You are certified until the certification doesn't get
expired. Post expiry, you need to take the assessment again.
- You can mention about this certification on the business
cards, resume, social media accounts, or LinkedIn Profiles.
Commonly Asked Questions for Google Ads Certification
What is the difference amid Partner Badge and Google Ads
Certifications?
Individual Certification:
Any partner member can earn the Google Ads
certificate. You can showcase the personalized achievements issued
by Google over your personal accounts.
Agencies Badge & Specializations:
Any agency which meets all the requirements
listed for the Partner Status can earn the Premier Google Partner
or Google Partner Badge. This allows you to promote yourself as a
certified "Google Partner". Also, note that simply joining this
program doesn't make you a Google Partner.